Home > Editorial > Bunny Blanks
Editorial
Why do hot dogs come in packages of 10 and buns in packages of 8?
Why did Bunny Blanks come in packages of 8 while a Bunny Blank template had 9 cards on it?
Bunny Blanks pricing was highly out of line with their value. While the Psi cards have some value in and of themselves, the tiny number of blanks included represented a bad value proposition for the consumer.
It was far cheaper to buy a new Killer Bunnies® Blue + Yellow set ($25), which includes 110 cards, than to buy 4 sets of Bunny Blanks ($8 x 4 = $32), which provide only 32 Bunny Backs. Regular cards cost about $0.16 each. As priced, the Bunny Blanks cost about $1 each. Even considering the value of the included Psi cards (maybe $2?), Bunny Blanks should not cost $0.75 each (other than the packaging overhead for such a small quantity of product). Avery (not known for being inexpensive) whole-sheet sticker paper is less than $1 a sheet, or about $0.12 a card (assuming 9 per sheet).
While the Psi card “bonuses” will likely encourage fans to purchase one set of each, it isn’t likely to encourage parents to buy multiple sets for their kids to create their own cards. They’re simply too expensive. The draw-on stickers are only useful for children drawing with markers. Ironically, there are no Kinder Bunny Blanks for which stickers/markers would be appropriate.
Alas, for 2010, Bunny Blanks have been removed from the Playroom catalog. If sales were low, then what does that say about the value proposition?
Why do hot dogs come in packages of 10 and buns in packages of 8?
There are actually good reasons why hot dogs come in packages of 10 and hot dog buns come in packages of 8.
We’d really like to know why Bunny Blanks come in packages of 8 instead of 9!